Google Places for business – a free local platform from Google, has now been updated as they move their local search further into the Google+ family. Essentially the evolution of Google+ Local has taken another important step forward. I suspect that this is a part of what will eventually bring the Google Places dashboard into the Google+ platform. According to Google, 97% of consumers search for local businesses online so this resource will affect many searchers and business owners alike.
I anxiously await the next step into Google+ Local for business owners. There are certainly issues, as the system has its share of bugs, but the advantages for ranking with the newer features are exciting. What comes next?